Episode
Farzan Balkani - Alibaba CXO: Customer Experience Design Strategy
Kargah
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2024-08-03
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9 Followers
Discover how Alibaba crafts exceptional customer experiences with Chief Experience Officer Farzan Balkani. Learn the strategic approach to designing customer journeys from initial brand awareness through environmental advertising, purchasing, delivery, and post-experience feedbac Read more…Discover how Alibaba crafts exceptional customer experiences with Chief Experience Officer Farzan Balkani. Learn the strategic approach to designing customer journeys from initial brand awareness through environmental advertising, purchasing, delivery, and post-experience feedback. Gain insights into enterprise-level customer experience optimization at one of the world's largest e-commerce platforms. Close